March 8-11

Ford Center

All Day

Are you ready for more basketball?

Conference USA returns to Frisco, Texas with its premier basketball event at Ford Center at The Star. The 2023 C-USA Basketball Championships take place March 8-11, featuring 28 men’s and women’s basketball teams playing 26 games with C-USA titles and NCAA automatic bids on the line.

For more information, click here.

Tickets are on sale now at

Getting to The Star

The Star - Getting Here Map

Ford Center

Ford Center